The words “eco” and “green” have been trending these days that make sustainable fashion a buzz. From cycling to consuming sustainably-farmed, local food and using sustainable clothing, people are seeing a new trend of environmental awareness. They have been considering alternative materials like organic cotton, recycled fibers, and hemp, challenging designers to come up with elegant and stylish garments which meet such expectation.

The Concept of Eco-Fashion

Eco-fashion or sustainable clothing is quite essential on a lot of levels. This concept is based on essential elements of sustainability which are to reduce, reuse, and recycle. However, a lot of clothes these days are made using harmful chemicals to make synthetic fiber.

For decades, people have been told about the trends and follow them. However, this is not the same in terms of sustainable fashion. In this kind of industry, fabrics and materials must be sustainably sourced. They should be free of chemicals and are made in humane settings. Learn more about it at

Reasons Sustainable Fashion is Getting Widespread

While the adoption of sustainable fashion has not reached its full bloom, the possibility of high that it can reach the masses. Here’s why:

  • Fashion and the Environment are Connected. Fashion is a huge industry that can depend on the environment for some of its activities.  It has various elements and a supply chain which crosses several trades such as retail, agricultural, design, and recycling to name a few. In terms of natural resources, chemicals, and manual labor, fashion makes a significant impact. Did you know that the fashion industry is responsible for 10 percent of the world’s carbon output?
  • Consumers are Getting Smarter and Smarter. These days, consumers don’t just buy stuff without demanding transparency in their making. The majority of them look into sustainability and ethics. They demand fair-trade and organic cotton. Consumer opinions are taking effect and designers have to respond accordingly to stay afloat. Studies have shown that purchasing clothes made from organic and renewable fibers are more durable and timeless. And people are embracing this.

  • The Fashion Industry Needs to Adapt to Changes. With the continuous rise in world population and the reduction in natural capital, the global fashion industry faces a lot of challenges. They will have to make a shift toward a more sustainable option. It will become necessary for them to adapt if resources become scarce and land should utilized for many things but wearable fibers. This allows the industry to have a positive impact on the society and environment to maintain its economic influence.